How to Find a Web Site Coder

So now you know what to look for in a coder–but a much greater problem for many people is the problem of where to find the perfect coder for your project. It isn’t simply a matter of posting an advertisement in a local classified section and waiting for responses–that might get you some potential candidates, but it removes one of your best tools for assessing the suitability of a coder: the portfolio.

One useful method is to post your project on freelancing programming sites, one of the most prominent of which is The site allows software buyers–such as yourself–to post details of your project on their directory of projects, along with some idea as to the rate you’re willing to offer. Coders can then bid on your project, giving you portfolio examples, any certifications they may have, and their ideal rate for the work. Once you’ve checked out what they can do, you can approve their bid, place your payment in escrow, and just wait for the coding work to be done. As soon as the coder sends you the work (and as soon as you approve it), the money is released to the coder, and you can both go on your ways–your coder with his cash and experience, and you with your functioning direct response website.

There are a number of advantages to this method. Most importantly, there’s the wide talent pool from which to choose–just as putting your business on the Internet gives your product a much wider potential audience than you could achieve through traditional channels, looking for contract employees (like coders) over the Internet gives you a much wider selection and a much greater chance of finding someone with the perfect skills for your job. Additionally, services like Code Staff greatly simplify the process of interviewing potential coders and determining prices: most of the things that you need to know about a coder (namely, their skills and their price) is available at the rental site, just waiting for you to sort through the options and make your decision.

But it’s important to keep in mind some of the disadvantages to these services as well. For one, it’s very difficult to get a good sense about a potential coder’s personality from their profile or even their skills set. Again, this isn’t a problem for short-term work, but as we’ve discussed, the ideal relationship with a coder is a long-term relationship.

Fortunately, these obstacles aren’t insurmountable–it just requires more work on your part in order to build and nurture a relationship with your coder. Are there other options? Of course–there’s always classified advertising (on or offline), there are personal references from other business contacts, there’s the possibility of emailing the designers of high-profile sites that you’ve seen and liked, and there’s the ubiquitous Craigslist posting.